RUBI Digital

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GOVERNMENT   /   WEBSITE DESIGN

A city.
Connected.

City of COATESVILLE

A digital front door for residents,
businesses and visitors.

STRATEGY   /   WEB DESIGN   /   ONGOING SUPPORT

COATESVILLE

Coatesville municipal homepage presented in a laptop, from the 2024 case study
Mobile Coatesville homepage from the 2024 case study

2024 website showcase

01 / UNDERSTAND

The
challenge.

Resident access

Make essential information and services easier to find for residents.

Economic development

Support the City’s continued growth and investment.

02 / PLAN & PROTOTYPE

From
structure
to screen.

Retrospective UX study

Retrospective Coatesville desktop and mobile planning study

ORGANIZE   →   SIMPLIFY   →   ADAPT

03 / VISUAL IDENTITY

Built to feel
like Coatesville.

Aa

Open Sans

Regular / Semibold

Primary

#4D93D9

Community

#6B8C55

Neutral

#B6B38D

Contrast

#141617

Reference-based palette

04 / DELIVERED

DELIVERED

Coatesville community resources directory on a laptop

01   Navigation & resources

02   News & service updates

03   Responsive presentation

04   Ongoing support

A website built around everyday needs.

From public documents to community connections, these features turn the City’s website into a practical resource for residents, visitors, and businesses.

01 / FEATURE

City resources directory

A central starting point for community support, including a downloadable guide to local assistance and services.

02 / FEATURE

Calendar & events

A month-view calendar with search and filter controls brings public meetings, city notices, and community events into one place.

03 / FEATURE

Community & visitors

Local imagery and visual resource cards introduce the city and guide visitors to dining, transit, lodging, senior resources, veterans’ resources, and emergency services.

04 / FEATURE

Municipal code access

A connection to the City’s externally hosted eCode360 library gives visitors a pathway to searchable municipal legislation. The eCode360 platform is provided by a third party.

05 / FEATURE

Agendas & public meetings

Committee quick links, meeting information, and a searchable agenda library organize access to public documents.

06 / FEATURE

Resident resources

Dedicated pathways help residents find transportation information, career opportunities, schools, and the broader resources directory.

07 / FEATURE

Business resources

A dedicated business section introduces opportunities for business owners, contractors, and vendors, with access to permits, licensing, and economic development events.

08 / FEATURE

Search & audience-based navigation

Site search and navigation organized around government, departments, economic development, residents, and visitors give people multiple ways to find information.

09 / FEATURE

Language & social connections

A visible language selector and links to the City’s social channels support additional ways to access information and stay connected.

10 / FEATURE

Responsive design & ongoing updates

Desktop and mobile presentations support access across screen sizes, while news, event, and resource updates keep the website useful over time.

The competitive edge.

Civic identity

A municipal website that reflects the City of Coatesville and serves its community.

Useful pathways

Clear, intuitive access to essential information and services.

Room to grow

A flexible foundation that can evolve with the City’s future needs.

Let’s build what’s next.

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